Connecting Brazilian tourism with the French market in Paris

On 22 September 2025, Paris will host the Showcase VBRATA Viva Brasil: Unique Experiences, an exclusive event aimed at the French travel trade. Organised by VBRATA – Visit Brazil Travel Association, the gathering will bring together travel agents and tour operators interested in expanding their portfolio of Brazilian destinations.

Strategically scheduled on the eve of Top Resa, one of France’s leading tourism fairs, taking place from 23 to 25 September in Paris, the showcase aims to capture the attention of industry professionals at a key moment for international tourism promotion.

The event’s goal is to present Brazil as a country of authentic and diverse experiences, going beyond the traditional itineraries. During the showcase, participants will have the chance to meet representatives of Brazilian destinations and tourism products, attend presentations, join business meetings and enjoy the very best of Brazilian culture and cuisine.

The event seeks to strengthen Brazil’s image in the French market, promoting strategic partnerships and boosting the sale of travel packages focused on nature, culture, adventure, and luxury experiences.

If you represent a tourism destination or product and are interested in promoting your brand in the French market, please contact the VBRATA team via the form available on our website. We are here to support your business growth and help you seize new international opportunities.

Want to know more?
Visit this link to explore the events already held and learn how to take part. If you are interested in promoting your destination or tourism product in the French market, please contact the VBRATA team at events@vbrata.org or via the contact form available on our website.