Become a Member


VBRATA is a not-for-profit travel and cultural organisation with committee members working voluntarily. We are recognised as the British/European travel and cultural association specialised in Brazil. We work as a group for marketing and promotional ideas and projects, and assistance is welcomed from all VBRATA members. We aim to create visibility for Brazil, our association, and all our members, generating website traffic and bookings to Brazil.

We hope you will join us in the promotion of Brazil and also take advantage of the following:

  • Sales leads and opportunities are generated for all members to increase the number of passengers visiting Brazil
  • Workshops and seminars are regularly organised for members to learn about new sales and marketing tools, destinations, and travel products
  • Press & PR Lunches organised to allow members to meet with the trade press and media to increase the profile of VBRATA and Brazil
  • Meetings with key speakers and promotional destination events are organised, providing our members with a forum for networking
  • Invitations to inspection trips and educationals in Brazil


We offer different types of membership: For Tour Operators featuring Brazil in their programme, please complete our application form online, while for all the other membership options, you will need to send us an email with your request.


To become a Tour Operator Member, you require the following:

  • Feature Brazil in your programme and have a dedicated Brazil page
  • Ability to promote specific Brazilian destinations accordingly to our partners
  • Attend our workshops and events when possible
  • Complete our main Brazil online training course and all subsequent new destinations’ modules
  • Ability to update your profile on VBRATA’s website
  • Display VBRATA’s logo on your website stating that you are a Brazil specialist when possible
  • Membership is free and subject to committee approval


This category is only applicable for none Brazil-based companies including representation companies, hotels and resort groups, cruise lines, transport companies, other travel associations, service providers (visa and passport companies, media and PR partners), entertainment venues, cultural and commercial partners amongst others. To become an Affiliate Member, you require the following:

  • Contribute and provided added value to VBRATA and all its members
  • Attend the workshops and meeting regularly
  • All members must display VBRATA logo on their web site
  • Membership cost is subject to committee approval


This category is available for the following organisations:

  • Brazilian Federal, State, Regional, City Tourist and Cultural Authorities
  • Convention and Visitor Bureaux, NGO, Associations and Cooperatives
  • Tourist, Cultural and Business Authorities who are empowered to promote their destination and/or products to the United Kingdom, Europe, Latin America and others
  • Members must display VBRATA logo on their web site, when possible
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